These are the directions from the back of the packet of Brazilian pão de queijo mix I made the other day. If you're only now tuning in and have no idea what I'm talking about, you can read all about pão de queijo
here. If you want to mix, you can buy it
here.
Working with these instructions brought back memories of my time in Brazil. This is a country with one of the highest discrepancies of wealth between the rich and poor (even worse than here in the US). As a result, there is a great deal of illiteracy, which the government there deals with by investing huge amounts of money to make society livable for those who can't read. For example, the subway system in São Paulo is set up so each station is decorated with a distinct geometric pattern of a particular color to help those who can't read identify the stops.
Just because someone can't read, doesn't mean they don't buy and prepare food. Also, nearly every Brazilian household middle-class and above has a maid who does most of the cooking, and many cannot read. Here we have a set of bilingual instructions (for both readers and non-readers). And even though we have similar illustrations to accompany cooking instructions here in the US (perhaps for immigrants), the ones in Brazil are much more detailed and ingeniously thought out.
In the first panel, the meaning is very clear: dump the powder in the packet into a large pink mixing bowl, along with two fried eggs, an eggshell, and a drop of water. Actually, the eggs are portrayed like that to make it clear that both whites and yolks are to be added, since recipes in Brazil call for only the yolks much more frequently than they do here. The broken shell serves to indicate that the eggs are actually raw, even though they appear fried. Measuring cups are not common, so Brazilians use actual teacups for measuring. Here we see that the cup is about half full. Since only a tiny drop has started coming out, we can see that it started out half full (as opposed to already being half-emptied into the bowl.
The second panel is a bit puzzling. Obviously you are supposed to mix the ingredients, but why not use a wooden spoon? I did.
Then you make little balls and put them on a cookie sheet.
In the fourth panel, things get weird again. You put them into the oven, but why is the interior blue? Perhaps the blue gas flame is lighting it up. And is that an over mitt? Why does it have fingers? Notice the numberless clock face. If someone doesn't know their numbers, they can just count five five-minute intervals on their clock at home to time the baking. Notice also that there is no given temperature. Typical Brazilian gas stoves don't have temperature settings, so it's just a choice between low flame, high flame, and no flame. If you try this mix, I suggest 350° for thirty minutes.
And just in case you're curious about the text, here is my translation:
Place the contents of the packet in a medium-sized mixing bowl and add half a teacup of cold water and two eggs.
Mix well until all the liquid has been absorbed. CONTINUE BLENDING UNTIL THE DOUGH BECOMES SMOOTH AND HOMOGENEOUS.
Make little balls and place them on a cookie sheet, leaving space between them so they don't stick together.
Stick them in a pre-heated oven for 25 minutes or until the breadlets (little loaves) become golden.
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